专利内容由知识产权出版社提供
专利名称：PROVIDING ADDITIONAL INFORMATION发明人：GUTTA, Srinivas,MEULEMAN, Petrus,
G.,VERHAEGH, Wilhelmus , F.J.
申请号：EP04799080.9申请日：20041108公开号：EP1685715A1公开日：20060802
摘要：Commercials (200) such as television commercials are augmented by obtainingadditional information (300) regarding an advertised product or service from a remoteserver (182, 184, 192, 194, 195) via a computer network (180) such as the Internet.Commercials are identified and descriptive information is extracted (170). The descriptiveinformation may indicate, e.g., the type of commercial. A user provides preferences (400,500) regarding commercials via an interface. The preferences may indicate a desired levelof detail (500) for the additional information. For commercials whose descriptive
information corresponds with the user preference, the computer network is searched tolocated additional information, e.g., in the form of a web page or link (300). The additionalinformation may relate to promotions, availability, and specifications of an advertisedproduct or service.
申请人：Koninklijke Philips Electronics N.V.
地址：Groenewoudseweg 1 5621 BA Eindhoven NL
国籍：NL
代理机构：Groenendaal, Antonius W. M.
更多信息请下载全文后查看
